by Duncan Coe | Oct 5, 2017 | Social Media
In 2016, 11.7% of marketing budgets were spent on social media. According to Forbes, digital marketing spend in the US will near $120 billion by 2021. You really need to get your slice of the pie before your competitors do. The industry average is around $200 to $350...
by Duncan Coe | Sep 14, 2017 | Content
These days, marketers have to wear a lot of hats. We do a little content writing here, some social posting there, and oftentimes the “content” marketer and the “social” strategist are one and the same. So where do we draw the line between content marketing and social...
by Duncan Coe | Aug 31, 2017 | blogging
Despite existing for a little over two decades, blogs have grown from mere online journaling platforms to one of the dominant online content mediums. WordPress alone accounts for over 25% of websites, period. If you asked marketers what their #1 tool was 20 years ago,...
by Duncan Coe | Jul 27, 2017 | fitness
If you’re an entrepreneur, you’re probably waist deep in responsibilities. As a busy business owner it’s easy to overlook a key detail in gaining and maintaining an audience: how are you actually connecting with them? As a small business, you may not have the...
by Duncan Coe | Jul 20, 2017 | Search Engine Optimization
Before the internet became the undisputed hub of human knowledge, we relied on a similar network- the library. While our information has migrated online, search engines evaluate your content the same way an old monk would have- “is this relevant to my study, and does...
