Nowadays, people want to know everything about your service or product before they even talk to you. Content marketing allows you to do that.
At FEAD, we are a content marketing agency that goes beyond just getting you more business and leads. We build a loyal community around your business, so you have customers for life.
Content Marketing, in short, is telling your brand’s story online. Content is by far the most cost effective way to generate traffic to your site. The problem is, it’s really challenging to execute properly. You’ve heard this one, right?: “Content is King.” There’s a reason—it’s true.
We help you FEAD your story by creating compelling blogs, videos, ebooks, guides, podcasts and anything else that can be consumed by eyes and ears online. And we promote and sell your products & services through that compelling content. Just look at our content–are you compelled?
At FEAD Media, content is the lifeblood that keeps our marketing hearts pumping. You might have gathered as much if you’ve taken a look at our blog. We approach content strategy like investigative journalists, and we employ content distribution like your own personal newsroom. Whenever clients come to us for content marketing, we have a few goals that we’re looking to accomplish:
- Create awesome content and apply impeccable strategy
- Develop and use a well-planned distribution system
- Use data to track and inform your ongoing content marketing efforts
- Increasing leads and/or sales
Here’s a more detailed look at our approach to Content Marketing:
- Develop cohesive branding for your business, if you don’t already have it.
- Use Investigative Journalism Techniques to develop voice and source material
- Determine types of content that fit your customers and your budget
- Create an editorial calendar for all content mediums & distribution channels
- Develop your content on an ongoing basis
- Utilize multiple distribution channels to spread your content
- Track analytics and data and provide monthly executive reporting on all our efforts
Content Marketing Services We Offer
Blogs, Articles, Guides, eBooks, Whitepapers, & more…
Images, Videos, Vlogs & Podcasts
Creating & Managing Content Calendars
Developing a Content Strategy
Content Marketing Consultations
From the blog
We’ve all heard it before: content is king. If you want your business to be competitive, you must have a strong online presence. The most reliable way to build that presence is to create valuable content and ensure it reaches your audience. Most marketers accomplish...read more
We’re going to start this article off with a metaphor- bear with us. Imagine your business as a home. You poured it’s foundation, and laid each brick piece by piece. You probably had some help along the way, but you can proudly call this home yours. Unfortunately, no...read more
We’re long past the days when newspaper and television critics were the primary source of business reviews and recommendations. Now, 88% of consumers online reviews as much as personal recommendations, and 90% of consumers read reviews before visiting a business....read more
Frequently Asked Questions
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Let's grab a cup of coffee, or pizza, and have a good long talk about why we've been the thing missing from your business.