Search Engine Optimization
SEO, the most commonly (conf)used term in digital marketing, is not black magic. Though you might believe that if your valuable marketing dollars are vanishing into poorly crafted SEO.
You know about Google, duh. You’ve heard over and over that you need SEO, and how you NEED to be on the front page. But, no one explains what actually goes into that process. Worse, a bunch of snake oil salesmen have opened up phantom SEO shops online, and given reputable agencies a TERRIBLE name. Woe. Is. Me.
You want to know the number one secret ingredient of SEO? Hard work. Plain and simple.
You may have heard the following about SEO, let us clarify:
- Absolutely true: You need to create really good content. We’ll even give you a great place to start.
- Not totally true: You need have a gargantuan list of backlinks to rank. These help, but only if they’re qualified and authoritative. Just having any backlink won’t push you up the ranks, and if you’re not careful could actually hurt you.
- Completely False: Your keyword needs to appear on your website AS MUCH AS POSSIBLE. We. Can’t. Even. On this one. For real, this is like cavemen stuff in the SEO world, and this tactic hurts you more than it helps.
We make it RANK!
We focus on three key areas when we develop & execute an SEO strategy for you:
On-site SEO optimization
We optimize your site based on the technical audit we perform, keyword research, and the growth strategy we have agreed on so search engines love your site as much as your clients do.
Off-site SEO optimization
The most important part of the process, and vital to ranking higher in the search engines, we build links to your website through Local Citation building & clean up, Google 3-pack Optimization, Digital PR, guest posting, content strategy & creation, and more. This process can also include disavowing any negative links.
Once we have successfully SEO optimized your site, we fine tune your site and content to make sure you are converting leads
Whenever clients come to us for SEO, we have a few goals that we’re looking to accomplish:
- Ranking our client’s websites on the front page for commercial keywords
- Driving increased traffic to our client’s websites
- Building domain equity and improving the overall authority of our client’s websites
- Increasing leads and/or sales
To effectively drive traffic & leads to your website, we perform meticulous research & planning to properly craft & execute on our SEO strategy, which includes:
- Custom analytics implementation
- Keyword Analysis
- SEO Technical Audit
- On-Site Optimization
- Off-Site Optimization & Link Building
- Monthly Executive Reporting
Graphic Design Services We Offer
SEO Audit and Recommendations
SEO Campaign Management
SEO Content Creation
General SEO Consulting
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Frequently Asked Questions
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